PROUT

PROUT
For a More Progressively Evolving Society
Showing posts with label science and technology. Show all posts
Showing posts with label science and technology. Show all posts

Monday, October 22, 2012

Inside the Internet: Google Allows First Ever Look

Inside the Internet: Google allows first ever look at the eight vast data centres that power the online world

  • Data centres range from vast warehouses in Iowa to a converted paper mill in Finland
  • Buildings are so large Google even provides bicycles for engineers to get around them
  • Street View tour of North Carolina facility reveals Stormtrooper standing guard
By Mark Prigg
|

Google has given a rare glimpse inside the vast data centres around the globe that power its services.

They reveal an intricate maze of computers that process Internet search requests, show YouTube video clips and distribute email for millions of people.

With hundreds of thousands of servers, colourful cables and even bicycles so engineers can get around quickly, they range from a converted paper mill in Finland to custom made server farms in Iowa. 

Scroll down for video


The online gallery reveal the interior of eight of Google's secretive server farms around the globe, from Finland to Iowa

The online gallery reveal the interior of eight of Google's secretive server farms around the globe, from Finland to Iowa

WHERE ARE THE SERVERS?

Google's major data centers are located in:
  • Berkeley County, S.C.
  • Council Bluffs, Iowa
  • Douglas County, Ga.
  • Mayes County, Okla.
  • Lenoir, N.C.
  • The Dalles, Ore.
  • Hamina, Finland
  • St. Ghislain, Belgium.
New data centers are currently being built in Quilicura, Chile; Hong Kong, Singapore and Taiwan. 


'Very few people have stepped inside Google’s data centers, and for good reason: our first priority is the privacy and security of your data, and we go to great lengths to protect it, keeping our sites under close guard,' the firm said. 

'While we’ve shared many of our designs and best practices, and we’ve been publishing our efficiency data since 2008, only a small set of employees have access to the server floor itself. 

'Today, for the first time, you can see inside our data centers and pay them a virtual visit. 

'On Where the Internet lives, our new site featuring beautiful photographs by Connie Zhou, you’ll get a never-before-seen look at the technology, the people and the places that keep Google running.'
 

The site features photos from inside some of the eight data centers that Google Inc. already has running in the U.S., Finland and Belgium. 

Google is also building data centers in Hong Kong, Taiwan, Singapore and Chile.
Virtual tours of a North Carolina data center also will be available through Google's 'Street View' service, which is usually used to view photos of neighborhoods around the world. 

The photographic access to Google's data centers coincides with the publication of a Wired magazine article about how the company builds and operates them.
The article is written by Steven Levy, a journalist who won Google's trust while writing 'In The Plex,' a book published last year about the company's philosophy and evolution.

One of Google's server farms in Council Bluffs, Iowa, which provides over 115,000 square feet of space for servers running services like Search and YouTube
One of Google's server farms in Council Bluffs, Iowa, which provides over 115,000 square feet of space for servers running services like Search and YouTube

wonderful attention to detail.
lates to the Google logo. What wonderful attention to detail.
Google colour codes its servers depending on their location, while piping in the buildings is coded depending on what it carries - with cool water in blue tubes and warm in red

Google's Douglas County data centre in Georgia is so large the firm provides Google branded bicycles for staff to get around on
Google's Douglas County data centre in Georgia is so large the firm provides Google branded bicycles for staff to get around on

A street view tour published by Google also reveals a hidden surprise - A Stormtrooper standing guard over a sever in Google's North Carolina server farm
A street view tour published by Google also reveals a hidden surprise - A Stormtrooper standing guard over a server in Google's North Carolina server farm

The data centers represent Google's nerve center, although none are located near the company's headquarters in Mountain View, Calif.

As Google blossomed from its roots in a Silicon Valley garage, company co-founders Larry Page and Sergey Brin worked with other engineers to develop a system to connect low-cost computer servers in a way that would help them realize their ambition to provide a digital roadmap to all of the world's information.

Initially, Google just wanted enough computing power to index all the websites on the Internet and deliver quick responses to search requests. As Google's tentacles extended into other markets, the company had to keep adding more computers to store videos, photos, email and information about their users' preferences.

The insights that Google gathers about the more than 1 billion people that use its services has made the company a frequent target of privacy complaints around the world.

The latest missive came Tuesday in Europe, where regulators told Google to revise a 7-month-old change to its privacy policy that enables the company to combine user data collected from its different services.

Google studies Internet search requests and Web surfing habits in an effort to gain a better understanding of what people like. The company does this in an effort to show ads of products and services to the people most likely to be interested in buying them. Advertising accounts for virtually all of Google's revenue, which totaled nearly $23 billion through the first half of this year.

Even as it allows anyone with a Web browser to peer into its data centers, Google intends to closely guard physical access to its buildings. The company also remains cagey about how many computers are in its data centers, saying only that they house hundreds of thousands of machines to run Google's services.

Google's need for so many computers has turned the company a major electricity user, although management says it's constantly looking for ways to reduce power consumption to protect the environment and lower its expenses.


Here hundreds of fans funnel hot air from the server racks into a cooling unit to be recirculated in Oklahoma. The green lights are the server status LEDs reflecting from the front of the servers
Here hundreds of fans funnel hot air from the server racks into a cooling unit to be recirculated in Oklahoma. The green lights are the server status LEDs reflecting from the front of the servers

The Iowa campus network room, where routers and switches allow data centers to talk to each other. The fiber cables run along the yellow cable trays near the ceiling.
The Iowa campus network room, where routers and switches allow data centers to talk to each other. The fiber cables run along the yellow cable trays near the ceiling.

Even the water pipes reflect Google's brand: These colorful pipes are responsible for carrying water in and out of an Oregon data center. The blue pipes supply cold water and the red pipes return the warm water back to be cooled.
Even the water pipes reflect Google's brand: These colorful pipes are responsible for carrying water in and out of an Oregon data center. The blue pipes supply cold water and the red pipes return the warm water back to be cooled.

In Hamina, Finland, Google chose to renovate an old paper mill to take advantage of the building's infrastructure as well as its proximity to the Gulf of Finland's cooling waters.
In Hamina, Finland, Google chose to renovate an old paper mill to take advantage of the building's infrastructure as well as its proximity to the Gulf of Finland's cooling waters.

Google's server farm in Douglas County, Iowa
Google's server farm in Douglas County, Iowa

The exterior of a Dulles, Oregon server farm
The exterior of a Dulles, Oregon server farm

Denise Harwood, a Google Engineer, diagnoses an overheated CPU. For more than a decade, Google has built some of the world's most efficient servers.
Denise Harwood, a Google Engineer, diagnoses an overheated CPU. For more than a decade, Google has built some of the world's most efficient servers.

A Google data center in Council Bluffs, Iowa.
A Google data center in Council Bluffs, Iowa.
 
Each server rack has four switches, connected by a different coloured cable. Colours are kept the same throughout data centres so staff know which one to replace in case of failure.
Each server rack has four switches, connected by a different coloured cable. Colours are kept the same throughout data centres so staff know which one to replace in case of failure.

VIDEO: Take a first look inside Google's data center




Read more: http://www.dailymail.co.uk/sciencetech/article-2219188/Inside-Google-pictures-gives-look-8-vast-data-centres.html

Friday, August 12, 2011

What is PROUT?

PROUT is an acronym for Progressive Utilization Theory, a socio-economic philosophy synthesizing physical, mental and spiritual dimensions of human nature with a goal of providing guidance for the evolution of a truly progressively evolving human society.

PROUT presents an alternative to the outmoded capitalist and communist socio-economic paradigms, each having been tried in myriad ways yet proven false as ideologies for a full spectrum of life.  Neither of these approaches have adequately met the physical, mental, social, and spiritual needs of humanity. 

PROUT seeks a harmonious balance between economic growth, social development, environmental sustainability, and between individual and collective interests. Combining the wisdom of spirituality with a universal outlook and the struggle for self-reliance, proutist thinkers and activists are creating a new civilizational discourse and planting the seeds for a new way of living affecting every realm of life progressively. 


A few basic tenets of PROUT:

Spirituality and Progress

Human beings are on an evolutionary path toward realizing greater thresholds of subtler realms of consciousness. True progress is movement leading toward self-realization in personal evolution, spiritual qualities such as compassion and love for all beings, and societal development both encouraging and expressing such evolutionary excellencies.  Material or intellectual gains do not necessarily constitute progress unless they contribute to deeper realms of transpersonal well-being.

The progressive orientation of society is maintained by making continual adjustments in the use of physical resources and psychic and social potentialities in accordance with spiritual and NeoHumanistic values. Human beings are encouraged to construct economic and social institutions to facilitate the attainment of our greatest potentialities.

Economic Democracy

Political democracy and economic democracy are mutually inclusive. PROUT advocates economic democracy based on local economic planning, cooperatively managed businesses, local governmental control of natural resources and key industries, and socially agreed upon limits on the individual accumulation of wealth. By decentralizing the economy and making sure decision-making is in the hands of local people, we can ensure the adequate availability of food, shelter, clothing, health care and education for all.

A decentralized economy can better ensure that the ecological systems of Earth are not exploited beyond their capacity to renew themselves. Environmental stewardship is a requisite for people who are dependent upon these systems for their own survival and well-being.

Basic Necessities Guaranteed to All

The basic necessities of life must be รก constitutional birth right of all members of society. People cannot attain their highest human potential if they lack food, shelter, clothing, health care and education. Meaningful employment with a living wage must be planned to ensure adequate purchasing capacity for all basic necessities. The standard of guaranteed minimum necessities should advance with increases in the economy's productive capacity.  

With more enterprises in the hands of their workers, people's earnings can increase, and often their work hours can gradually reduce while productivity and profitability progressively increase. 

Leadership

For a benevolent society, it is essential that leaders are morally principled and dedicated to serving society as part of their personal progress. Authority should not be centred in the hands of individuals, but should be expressed through collective leadership. The viability of political democracy rests on an electorate possessing three factors: 

 education,
 socio-economic consciousness,
 ethical integrity.

Freedom

Individuals should have complete freedom to acquire and express their ideas, creative potential and inner aspirations. Such intellectual and spiritual freedom will strengthen the collectivity. Restrictions should only be placed on actions clearly detrimental to the welfare of others. Constraints need to be placed on the accumulation of physical wealth, as excessive accumulation by a few results in the deprivation of many.  

Ideas and transpersonal excellence can be explored without compromising the wellbeing of others, whereas accumulating excess material wealth can have detrimental affects on others, especially in natural resources and basic necessities. 


Cultural Diversity

In the spirit of universal fellowship, PROUT encourages the protection and cultivation of local culture, language, history and tradition. For social justice and a healthy social order, individual and cultural diversity must be accepted and encouraged.  PROUT also encourages cultural synthesis through intercultural and community engagement. 

Women's Rights

PROUT encourages the struggle against all forms of violence and exploitation used to suppress women. PROUT's goal is coordinated cooperation, with equal rights between men and women. PROUT seeks the economic, social and spiritual empowerment of women throughout the world, in part through economic democracy. 

Science and Technology

Scientific knowledge and technology are potential assets to humanity. Through their proper use the physical hardships of life decreases, and knowledge is gained about life’s secrets.

Time is freed for cultural and spiritual pursuits. However, the development and utilization of scientific knowledge must come under the guidance of spiritual and NeoHumanist values and ethical leadership. Without this, technology is often abused by profiteers and the power-hungry, resulting in destruction and exploitation of life deserving of fulfillment. 

World Government

PROUT supports the creation of a world governance system having a global bill of rights, global constitution and common penal code in order to guarantee the fundamental rights of all individuals and nations, and to settle regional and international disputes. As the global economy becomes decentralized, it will be advantageous to also have a global political system through confederation of nations. 



Political Democracy can and will be fortuitous
when Economic Democracy is established.  

Explore this and other articles covering alternative economics, ethical leadership, economic democracy, and a society without the weal and woe of social and economic vicissitudes HERE  
How does PROUT compare or contrast with capitalism or communism?  Explore the answers HERE
What are essential ingredients assuring progressive sustainability bereft of the vicissitudes of economic or political predation, privation or disparity?  Learn more HERE